Apple may replace Plus branding with Max on 6.5-inch iPhone Xs

Apple may replace Plus branding with Max on 6.5-inch iPhone Xs

All signs are pointing to Apple releasing three new iPhones next week at its September 12 event.

Apple is going to uncover the intensely hyped trio of iPhones at its event on September 12. Suggesting that the smaller version will be called the iPhone Xs. Not too confusing. Then Apple skipped 9 entirely and went straight to the X (that's ten) past year. And with three new iPhones primed for an announcement next week alongside a new Apple Watch, that'll surely be the case again this year. This is bad news for Apple fans who believed that they can finally purchase an iPhone X without having to pay more than $1,000 for it. Alternatively, read on for a more in-depth investigation of the iPhone XS range as well as the cheaper LCD model.

The leak comes from tech site SlashLeaks which also reports that the affordable iPhone variant will feature an LCD display screen as opposed to OLED displays on the premium devices.

That name is quite the mouthful, and we're not quite sure what would lead Apple to call its larger phone "Max" instead of "Plus". Let us know in the comments!

Apple will be launching its new line of iPhones on September 12 at an event in California. Also. we expect the 3D Touch feature, which hardly ever took off, to be unavailable on this budget-conscious model.

Barcelona: FIFA loses touch as Messi overlooked for ‘The Best’ awards
Not to forget, the midfield genius at Real Madrid was also awarded the best player of the recently ended FIFA World Cup 2018. Ronaldo left Madrid for Juve in a €112million move in July, ending his battle with Messi on the domestic stage at least.

This is an iPhone X with less impressive hardware, available in several bright colour options.

To this point, a new research note from Bank of America Merrill Lynch (via CNBC) relays that the 6.1-inch iPhone variant might be priced at $799, with the iPhone XS and iPhone XS Max priced at $999 and $1,049, respectively. The "plus" models a bigger screen with a better camera and a multitude of more features in comparison to the lower models.

Using a benchmark to what the iPhone 8 and iPhone 8 Plus were retailing for in the US, it was expected that the iPhone Xs would start at $799, while the iPhone Xs Max would end up taking the place of theiPhone X with a starting price of $999. The leaked images have revealed that there will be a Gold color edition this time, unlike iPhone X. The cheaper LCD model could also come in a number of color options.

"We expect the shift to a borderless LCD iPhone and the introduction of a larger OLED iPhone to drive solid pricing power in the fiscal 2019 iPhone cycle", they wrote.

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